Everything you need to know about “Digital Skills”

Everything you need to know about “Digital Skills”

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Digital skills are defined as a range of abilities to use digital devices, communication applications, and networks to access and manage information. They enable people to create and share digital content, communicate and collaborate, and solve problems for effective and creative self-fulfillment in life, learning, work, and social activities at large.

Digital skills draws its roots from stratified and complex convergence of several key skills concepts, namely IT literacy, ICT literacy, digital literacy, digital competence, ICT fluency, computer literacy, ICT skills, e-Skills, technological literacy, media literacy, information literacy, e-literacy, generic skills, 21st century skills, multi-literacies, and new literacies.

Anyone and everyone can learn these skills. There are great online resources that can help you kick-start your experience in the digital world.

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We will quickly highlight some basic digital skills and tools:

DESIGN

The design is what differentiates good products from great products. Many companies these days overlook design and rush into the market to face an epic failure. The design is not only how it looks but how it functions. There are dozens of free design tools that can transform your business from average to world-class. You can learn this skill for your own personal use or for your paying clients.

The tools we recommend are Photoshop, Canva, Sketch, Sketch, Pixel Buddha, Freebiesbug, Behance, Pttrns, Marvel, InVision, Stock Up.

AUTOMATION & FREELANCING

Doing the same thing over and over again doesn’t make you productive. Doing the thing that can be done by software is a waste of time that will cause huge regret. If you can’t execute something using software, learn to delegate it.

Automate tasks that can be automated. There is software for nearly everything you can imagine. Sales, email, marketing, content promotion and so much more. Embrace the digital workforce and make technology work for you.

You can earn a sizeable income online having this skill.

Use the following websites to kickstart:-Fiverr, Buffer, Upwork, CoSchedule, IFTTT, Zapier.

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MARKETING

Marketing is one of the most critical aspects of business growth. You can build the best product in the world, but if nobody knows about it, it’s worthless. Gain an in-depth understanding of the various digital marketing disciplines such as search engine optimization (SEO), social media marketing, pay-per-click (PPC), conversion optimization, content marketing and email marketing.

We recommend the following websites/tools: Adwords, Quuu Promote, Hootsuite, Kickstarter, Mixmax, SumoMe.

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BRANDING

Every business has a face. Think of Apple, Facebook, Tesla and Virgin, and Steve Jobs, Mark Zuckerberg, Elon Musk and Richard Branson spring to mind. These companies are not only world-famous and influential, but they also had a strong brand influenced by the founders. Everyone has a brand, and everyone is a brand. The way you talk, the way you respond to emails, the way you introduce yourself, the way you write is your brand.

Your time as an entrepreneur is minimal. Creating content might take too long so you can start curating it. Create a newsletter, become an active curator on Twitter, Instagram, LinkedIn, Facebook or any other network. Once you’ve established your brand, you will know the right platform to focus on.

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TECH

Everyone is completely hyped up about learning to code. It’s one of the most potent digital skills. The world doesn’t need 7 billion programmers, but coding literacy or simple understanding can benefit everyone as it develops logical thinking and complex problem-solving.

You don’t have to understand how to code your website from scratch but using website builder like Squarespace or CMS like WordPress will save you tons of time as you build your business empire.

We recommend the following tools: WordPress, Blogger, Wix, Squarespace, phpBB.

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LAST WORDS

No matter where you came from, where you are, how old you are, your educational background or whatever; there are no limits to the digital skills you can learn or how much you earn from them. All you need is dedication and commitment to learning and keeping to it. And all of these digital skills can be learned, acquired and shifted. Digital Skills is for everyone, but not everyone will sacrifice to do what it takes.

NB: We offer free digital skills courses here at Olastep Networks:- https://olastep.com/learn/

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